Hometrack appoints MRM for UK PR and Public Affairs support
Hometrack, the residential property market specialist has appointed MRM as its retained agency to support its media relations and public and regulatory affairs monitoring. Hometrack is the leading supplier of objective, board-ready evidence, insight and data to the residential property market. Founded in 1999, mortgage lenders, house builders, housing associations and real estate investors across the UK and Australia have relied on Hometrack data for over 15 years.
The account will be led by Associate Director at MRM, Chris Tuite. He will be supported by a team of people from across the agency including Havard Hughes, MRM’s Head of Public & Regulatory Affairs.
Commenting on the appointment, Hometrack CEO Charlie Bryant said “MRM, with its proven track record of success, and award-winning credentials are able to offer us a unique blend of knowledge, expertise and enthusiasm, was an obvious choice for us. We are looking forward to working with the team to build on our current profile.”
Chris Tuite, Associate Director, MRM, said: “Hometrack is an extremely important and exciting new client win for the corporate and consumer PR team at MRM. It adds another well-known name to our already impressive client list and offers great opportunities to run expansive and interesting campaigns. I’m looking forward to working closely with Charlie Bryant, Richard Donnell, David Catt and Alex Rose to build on what is an already impressive media presence.”
Havard Hughes, Head of Public & Regulatory Affairs said:
“We are delighted to be working with Hometrack, which is such a crucial supplier of leading industry data. The housing market is a vital economic driver and consequently has been at the centre of regulatory and public policy developments in recent years from the Mortgage Market Review to the Mortgage Credit Directive. We are excited at the prospect of bringing MRM’s established regulatory and mortgage sector experience to bear given the considerable shifts in policy we have seen since the budget.”