Cofunds highest selling platform for seventh consecutive quarter

Cofunds, the leading independent platform for financial planning, maintained its position as the platform with the highest gross sales for a seventh consecutive quarter in Q4 2010.
The platform’s gross sales were 18 per cent higher than any other competitor and accounted for an impressive 23 per cent share of gross sales in this period, according to the latest figures from Fundscape’s confidential platform analysis.
Assets under administration (AUA) grew by 8 per cent compared to the previous quarter and Cofunds finished 2010 on a high reaching the £30bn AUA milestone.
Alastair Conway, Sales & Marketing Director at Cofunds, said: “Our market leading position and strong sales figures over this period are a great testament to the support and loyalty of our clients – we would not be in this position without them. However, we will not rest on our laurels and will continue to provide choice to advisers, enabling them to do business in a way that suits them.
“The platform market continues to grow rapidly and we have the financial strength and resources to support advisers through the changing regulatory and economic landscape. We’re here for the long haul.”
Bella Caridade-Ferreira, Director of Fundscape said: “2010 was a very good year for platforms with total assets under administration rising by 31% to £144bn. With its product range and functionality, Cofunds was well-placed to benefit. It sits well with advisers who want platform services for a broad diversity of investors.”