Investments and insurance soar in this weekend’s money sections
This week, investments firmly re-established their position at the top of the coverage leaderboard, accounting for 33 per cent of all stories, up from 21 per cent last weekend.
Aiding this surge was the numerous stories on commodities this week. In the Telegraph Ian Cowie (@iancowie) looked at how the floods in Queensland are pushing up commodities prices. In the Sunday edition of the paper, Emma Wall noted how the commodity index has hit a two-year high and also looked at which commodity funds investors should aim for.
Meanwhile, The Sunday Telegraph also reported on Anthony Bolton’s belief that gold is currently the only commodity to buy and that investors looking to get involved in the sector are five years too late. The Sunday Times, however, looked at palladium, potentially the ‘new gold’, which is sparking fears of a precious metals bubble.
Insurance stories also saw a jump in coverage, tripling to 9 per cent from 3 per cent last week. The Mail on Sunday looked specifically at home insurance and focused on a couple who came home from holiday to find their pipes burst and their insurance failing to cover them as they had not spent enough time in their home that year. A painful lesson in reading the small print. In the Sunday Telegraph, Rosie Murray-West (@rosiemw) also looked at home insurance and how a quarter of homeowners are underestimating how much their contents are worth. Travel insurance was the main focus for the Independent on Sunday as AXA research shows 90 per cent of holiday makers are either uninsured or have purchased the wrong insurance.
The rest of the scores this week are:
Charity | 3% |
Credit cards | 5% |
Fraud/scams | 3% |
IFAs | 0% |
Insurance | 9% |
Investment | 33% |
Mortgages | 11% |
Pensions | 14% |
Regulation | 3% |
Savings | 5% |
Tax | 11% |
Utilities | 3% |