Prism funds break £100m barrier

A surge in interest from advisers and their clients has seen the three risk-rated multi-manager funds launched by Prism Capital Management Ltd (Prism) less than two years ago break through the £100m AUM barrier.
The three funds, which have been specifically designed to deliver the best possible returns within well-defined levels of risk, have consistently delivered for investors since being launched in March 2009. Available through a range of distribution channels and platforms, the funds have all outperformed their respective benchmarks since inception.
Figures show that of the three funds IFDS Prism Cautious Growth is leading the way with £44,832,052.47 AUM. The IFDS Prism Capital Growth and IFDS Prism Advanced follow with £42,413,668.49 and £14,896,241.31 respectively.
These core funds form part of a risk-based solution for advisers and clients, delivering focused portfolio management on a daily basis in a tax efficient manner.
Prism is a fund management company formed in 2009 as a joint venture between the IFA support services business, Paradigm Partners, and Octopus Investments (Octopus), one of the UK’s fastest growing investment management companies.
Anthony Morrow, Director of Prism, said: “To have passed the £100m AUM barrier so quickly is a tremendous achievement by everyone involved and testament to the quality of the funds themselves and the way they are managed by the team at Octopus. While the funds’ growth has been fairly consistent since launch, there was a noticeable acceleration towards the end of 2010, something we fully expect to see continue in 2011 as the funds become better established and more widely available.”
Guy Myles, Managing Director at Octopus, said: “This is a significant landmark for the Prism funds and we are proud to have reached £100m in less than two years. The multi-manager team at Octopus has worked hard to build the consistent performance of the funds. Working alongside Paradigm Partners for the Prism funds has proved to be a great partnership which we look forward to extending far into the future.”